Wednesday, January 26, 2011

And you thought your job sucked?

Just when you thought that online job finders had ran out of good ideas to make you rethink of your career options... Jobsintown.de will make you think again. I love it when advertisers use humor in campaigns. I have not checked which agency in Denmark was behind all of this but I'm sure the person who first thought about this may have had a really bad experience with machines (and a lot of hate at that *haha*.) Love how they let the sticker panel bleed up to the corners of the fuel dispenser, Giving an illusion that somebody took the side lids off. Adding light bulbs in the scenes was very smart as well, It helps draw the dimensions of the box. Hats off to Scholz and Friends Berlin for the brilliant concept and great execution!  I am very sure this made all the Danish claustrophobic job seekers log in. *haha*.

Dear China, This is just a campaign. Please don't do this at home. *haha*



 Now this is what i call Personal Banking. *haha*                                 The Venti-ng Machine    



      And if you think the first two aren't that bad.         Hmm...This is quite of an option for me, just in case



       Out of all the pegs this is the only one I wasn't laughing about. I mean just look at that poor lady!

Next time you wonder if there's a better place for you out there somewhere, Don't look too far. Stay on your desk Alice!. *haha*! 

Have a real job great day!

This campaign has won several awards including the Grand Prix at the Eurobest Awards, 
London International Advertising Awards, Epica Awards and many more. 

Tuesday, January 25, 2011

Look mom no pants!

I'm not sure if lady gaga or this campaign started it all for 2011 but I really like it when labels start 
targeting "the kid" in all of us. I know that nudity is tradition from brands like CK, D&G and Pampers, 
But I get a different feeling when you see adults go half naked - waist down. The same feeling i get
from seeing an all naked model in between the fully clothed ones. But high profile fashion photographers 
like Mario Testino do it with class, escalating porn to the level of high fashion. The only bad side i guess
to campaings like this (aside from being banned from jerusalem) is that they may directly suggest that 
it's better NOT to wear clothes...or buy any of their pants. *haha*


























































Yes I'm writing this post naked. *haha*


Candice Swanepoel

Winter 2010/2011

The paign in campaigns.

I know that it's not officially summer yet here in the Pill but you can't blame us for having too many beaches. So It's really easy to declare "summer" like practically any month of the year (except for December of course). In my case, I always like launching campaigns before anybody else does. I guess that's a rule somebody created out of "100% pure, farm fresh" insecurity *haha* or maybe someone just hated another for copying their unpublished idea. 

So long story short - I officially open summer! - before everyone does! *haha*

For starters, I spend a lot of time staring at these photos after i edit them. Only to find the perfect title to fit the campaign. I definitely wouldn't just pick "Last Summer" and make the photographs look like stills from a thriller remake *haha* so thinking of a perfect title isn't really easy. You have to have a lot of creativity and a little sense of copyright - "Copying is not good, unless you made it better." I prefer having a big sense of respect for other campaigns so I chose a title that has never been used ever and here it is...


I'm an Amateur! *haha* Told ya that already!

















Have a great day!

Models : Chet ( Ozar Models ) and Laxie ( Mercator Models &AM ) 
Grooming : Marion Alcasid  Styling : Roland Icban

Working on it

I have no idea why I'm here but let me dance around first before I find the way out. I am the amateur and I will try to make sense...promise!